Marketing for Auto Body Shops.
Collision repair, dent removal, paint jobs. Built for how auto body shops actually win, not generic playbooks adapted from unrelated verticals.
Why generic agencies fail auto body shops.
Insurance-driven referrals dominate, but direct-pay customers are higher-margin. DRP (Direct Repair Program) status with major insurers = volume. Google reviews critical for direct consumers.
Common pain points
- →Insurance reimbursement rate pressure
- →Paint + parts cost inflation
- →Technician shortage
- →Cycle time management
✓ Our playbook
- ✓DRP applications with major insurers
- ✓Before/after photo gallery SEO
- ✓Free estimate tool on site
- ✓Rental car shuttle service for customer experience
Where auto body shops leads come from.
Google Business Profile
Google Ads (collision keywords)
Insurance DRP partnerships
Referrals from dealers
What auto body shops should actually be hitting.
Benchmarks we target across client engagements. Your numbers will vary based on city, competition, and service mix.
Free tools for auto body shops.
Free calculators and auditors tuned for automotive economics.
Still need help? Get a free audit →
All 100+ free toolsAuto Body Shops marketing by city.
Local competition, CPCs, and buyer behavior vary by market. We tune the playbook accordingly. Pick your city for a market-specific breakdown:
United States
United Kingdom
Australia
🇦🇪 Other
🇸🇬 Other
Auto Body Shops questions.
Our Auto Body Shops engagements typically start at $3,500/month for focused local SEO+ Google Business Profile management, scaling to $12,000+/month for full-funnel programs including paid media, creative, and CRO. Pricing reflects people who have run this before time, not a junior team fronted by a glossy pitch deck.
Ready to scale your auto body shops business?
Free audit of your current automotive marketing. We'll identify the top 3 leaks, no pitch, no pressure.
Free marketing audit for your Auto Body Shops business
Tell us your website and we'll send a prioritized list of what's costing you leads as a auto body shops business — SEO, ads and conversion. No pitch, 48-hour turnaround.