Marketing for Medical Spas.
Med spa + aesthetic clinic lead generation. Built for how medical spas actually win, not generic playbooks adapted from unrelated verticals.
Why generic agencies fail medical spas.
Med spas blend healthcare compliance with beauty/lifestyle marketing. Instagram and TikTok drive discovery; Google converts. Existing clients return 6-10× for Botox, fillers, laser, making LTV the real game.
Common pain points
- →Meta ad account bans for "before/after" photos
- →HIPAA compliance limits retargeting flexibility
- →High local competition in major metros
- →Maintaining recurring client relationships vs one-off specials
✓ Our playbook
- ✓Meta creative that's compliant: benefit-focused, not before/after
- ✓Google Business Profile with treatment-specific posts
- ✓Review velocity + influencer partnerships
- ✓Loyalty program for repeat Botox/filler patients
- ✓Landing pages per treatment (Botox, fillers, laser hair, coolsculpting)
Where medical spas leads come from.
Instagram Ads
Google Business Profile
Google Ads
TikTok
Influencer marketing
What medical spas should actually be hitting.
Benchmarks we target across client engagements. Your numbers will vary based on city, competition, and service mix.
Free tools for medical spas.
Free calculators and auditors tuned for healthcare economics.
Still need help? Get a free audit →
All 100+ free toolsMedical Spas marketing by city.
Local competition, CPCs, and buyer behavior vary by market. We tune the playbook accordingly. Pick your city for a market-specific breakdown:
United States
United Kingdom
Australia
Medical Spas questions.
Our Medical Spas engagements typically start at $3,500/month for focused local SEO+ Google Business Profile management, scaling to $12,000+/month for full-funnel programs including paid media, creative, and CRO. Pricing reflects specialists who do the work time, not a junior team fronted by a glossy pitch deck.
Resources for medical spas.
Free tools
From the journal
Local SEO for multi-location brands, systems, not one-offs
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Honest assessment of TikTok Ads ROI for DTC brands, including where it outperforms and where it flops.
Is Klaviyo worth it vs Mailchimp? (DTC brand comparison)
Side-by-side comparison of Klaviyo vs Mailchimp for ecommerce, with pricing math and migration guidance.
What is a good email open rate in 2026?
Open rate benchmarks post-iOS Mail Privacy, and why open rate is a worse metric than you think.
Marketing by niche
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