What is the difference between AEO and GEO?

AEO (Answer Engine Optimization) is specifically about getting cited as a source when AI engines answer questions. GEO (Generative Engine Optimization) is broader — optimizing for inclusion in any AI-generated output, including product recommendations, comparisons, lists, and summaries. AEO is a subset of GEO.

Do I still need traditional SEO?

Yes. AEO doesn't replace SEO — it complements it. Traditional Google search still drives the majority of organic traffic for most B2B and ecommerce businesses. AI Overviews appear on roughly 47% of searches, but they often pull from the top SEO results. Strong SEO foundations make AEO 5-10x more effective.

How do you actually track AI citations?

We run a defined prompt set (30-100 queries depending on package) across ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews on a weekly cadence. We log whether your brand is mentioned, where you appear in the response, what context, and which competitors are cited alongside or above you.

How long until I see results?

Faster than traditional SEO, slower than paid ads. Schema and structural fixes get reflected by AI engines within 2-4 weeks. Citation increases on existing pages: 4-8 weeks. New AEO content getting indexed and cited: 8-16 weeks. Compounding effects: 4-6 months.

What is the pricing for AEO services?

Three packages. Starter at $2,500/month for SMBs. Growth at $5,500/month for $5M-$25M brands. Enterprise from $12,500/month for $25M+ brands. Quarter-to-quarter contracts with no 12-month lock-ins. INR pricing available for India clients.

Will AI eventually replace traditional search?

For some use cases, yes. For others, no. Research-heavy queries increasingly happen in AI tools. Transactional queries still happen in Google. The right strategy is to optimize for both surfaces — your content engine produces material that ranks in SERPs AND gets cited by AI.

SEO: The Complete 2026 Guide

Search still sends more qualified, compounding traffic than any other channel, if you get the fundamentals right. This is the full system: technical health, on-page, local, links, tools, cost, and how SEO now feeds AI search.

Quick answer

SEO works on three layers: technical (can search engines crawl and trust your site), on-page (does each page answer the query better than rivals), and off-page (do others vouch for you via links and citations). Nail all three, be patient 3–6 months, and the traffic compounds, and now feeds AI answers too.

SEO isn’t one tactic, it’s a system where each layer multiplies the others. A technically broken site can’t rank great content; great content with no authority stalls; authority pointed at thin pages wastes itself. Work the layers in order.

1. Technical SEO

The foundation. If engines can’t crawl, render and trust your site, nothing else matters:

2. On-page & content

Where most rankings are won or lost, matching intent better than the pages above you:

3. Local SEO

For any business serving a place. Different rules: Google Business Profile, proximity, reviews:

4. Programmatic SEO at scale

Templated pages done right, the compounding moat (done wrong, it’s doorway-page risk):

5. Tools

What to actually pay for, by budget and need:

6. Cost, timeline & the AI question

The questions every buyer asks, answered with real data:

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