Amazon PPC Management Services
We run Sponsored Products, Sponsored Brands and Sponsored Display campaigns to grow profitable sales on Amazon, managed against your margins and TACoS, not just ACoS. Amazon.com and Amazon.in.
What's included
- Account and campaign audit: search term waste, match-type overlap, structure, bids and budgets reviewed before anything changes.
- Campaign structure: clear campaigns by product, goal and match type, so you can see what each dollar or rupee is doing.
- Keyword harvesting and negatives: winning search terms moved into exact match, and wasted spend blocked with negatives every week.
- Bids and placements: bids and placement adjustments set by target ACoS and product margin, with budget pacing around sales events.
- Sponsored Brands and Display: brand video, store traffic and retargeting where they make sense for your catalogue.
- Listing support: ads can't fix a weak listing, so we flag title, image, price and review issues that hold conversion back.
- Clear reporting: weekly and monthly reports on spend, sales, ACoS, TACoS and organic rank movement.
Who it's for
Brands and sellers on Amazon.com or Amazon.in with at least a few proven products, who want ad spend tied to profit. It suits brands managing ads in-house without enough time, and brands unhappy with an agency's results.
How we work
- 1. Audit: we review 60 to 90 days of campaign and search term data and show where spend is leaking.
- 2. Restructure: campaigns rebuilt or cleaned up around products, goals and margins.
- 3. Optimise weekly: bids, negatives, keyword harvesting and budget changes every week.
- 4. Report and plan: monthly review of TACoS, profit and the plan for the next sales event.
Learn more
- Amazon PPC guide 2026
- Amazon Q4 PPC strategy
- Amazon Rufus optimization
- Free ACoS calculator
- ACoS and TACoS calculator
- Amazon growth service
Common questions
What is Amazon PPC management?
It is running Amazon's pay-per-click ads, mainly Sponsored Products, Sponsored Brands and Sponsored Display, so they bring profitable sales. That means structure, keyword research, bids, negatives, budgets and reporting.
What is a good ACoS?
It depends on your margin. Your break-even ACoS equals your profit margin before ad costs, so a product with a 30% margin breaks even at 30% ACoS. Use our ACoS calculator to find yours.
What is TACoS and why does it matter?
TACoS is ad spend divided by total sales, including organic. It shows whether ads are growing the whole business, not just ad-attributed sales.
Do you manage Amazon.in as well as Amazon.com?
Yes. We manage campaigns on Amazon.com for US sellers and Amazon.in for Indian sellers, including brands selling from India to the US.
How much does Amazon PPC management cost?
Pricing depends on ad spend and catalogue size. The free audit includes a scoped quote.
Make your Amazon ads profitable
Start with a free Amazon PPC audit. We'll show you where spend is wasted and what to fix first.
Get your free audit →