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AI Citation Share Calculator

Measure your brand presence across ChatGPT, Claude, Perplexity, Google AI Overviews, Bing Copilot, broken down by branded vs comparison vs category vs long-tail queries.

Instant results
No data stored
Updated 2026
Share
Test Setup, How You Tested
Appearances per engine (out of 100)
Appearances by query type
EMERGING13.3%weighted AI citation share
You appear in AI answers but inconsistently. Focus on category-level queries, where the highest-intent buyers are searching.
By engine
ChatGPT60% of LLM traffic12/100(12.0%)
ClaudeGrowing in pro/enterprise8/100(8.0%)
PerplexityHighest citation rates18/100(18.0%)
Google AI Overviews47% of US searches15/100(15.0%)
Bing CopilotEnterprise + edge cases10/100(10.0%)
By query type
Branded queries90%
Searches that include your brand name
Target: 95%+
Comparison queries25%
"X vs Y" style comparisons in your category
Target: 60%+
Category queries8%
Generic "best [thing] for [use case]" queries
Target: 30%+
Long-tail queries18%
Specific use-case or problem queries
Target: 25%+
How to test (manual method)
  1. List 50-100 queries your buyers actually use, branded, comparison, category, and long-tail.
  2. Run each query in ChatGPT, Claude, Perplexity, Google AI Overviews, Bing Copilot.
  3. Mark "Yes" if your brand is mentioned in the answer or cited as a source.
  4. Enter counts above. Re-run quarterly to track trend.
  5. For automation, use Profound, AthenaHQ, or Otterly.AI to track citations programmatically.
How to use

Get value from the AI Citation Share Calculator in 3 steps.

01

Enter your numbers

Input current metrics, no signup, no data saved to servers. Everything runs in your browser.

02

Get instant analysis

Results update live as you change inputs. See verdicts, benchmarks, and context, not just raw numbers.

03

Act on the output

Follow the "What this means" recommendations. Share with your team or bring to your next strategy review.

Use cases

When to use the AI Citation Share Calculator.

1

Diagnose issues

2

Benchmark performance

3

Prioritize fixes

4

Validate assumptions

WANT IT DONE FOR YOU?

The AI Citation Share Calculator is free.
The full analysis is not.

Our CRO & Analytics service takes this to the next level, full audit, strategic roadmap, and people who have run this before executing the work. Starts at $6k/month, quarterly contracts.

FAQ

AI Citation Share Calculator
questions.

Got more? Ask us →

Yes, 100% free, no signup, no email wall. We built it because our operators needed it and decided to share.

No. All calculations run entirely in your browser. Nothing is sent to or stored on any server.

Reach out, we will share an embed snippet for teams that want to use this inside their own workflows.

Yes. No signup required, no data collected, nothing sent to our servers. Everything runs in your browser. We publish free tools because they build trust with operators who might eventually hire us, that's the entire business model.

The math is correct and the formulas are standard. The output is only as good as the inputs you provide, garbage in, garbage out applies here like anywhere. We recommend calibrating with at least 3 months of real data before making major decisions based on the results.

The tool lives at a stable URL that you can share with your team. We don't currently offer embeds, but the output is shareable via the copy button on calculator results. For white-label or embedded versions, contact us directly.

Three reasons. First, they help operators make better decisions even if they never hire us. Second, they let us show our thinking publicly, the frameworks behind these tools come straight from our client engagements. Third, they attract the kind of operators who later become great clients.

The free tools cover standard scenarios. For custom analysis, multi-channel attribution, cohort LTV modeling, MMM, we do this as part of paid engagements. Our CRO & Analytics service starts at $6k/month and includes custom dashboarding plus BigQuery setup if needed.

DONE WITH THE TOOL?

Get a people who have run this before to review your full setup.

Free 24-hour audit. No card needed. People who have run this before (not juniors) review your account and return a prioritized list of what to fix first. no long contracts on any of our services.

Starting prices in your market

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Minimums shown · Stage-adjusted pricing · no long contracts · Senior-led work

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