What is the difference between AEO and GEO?

AEO (Answer Engine Optimization) is specifically about getting cited as a source when AI engines answer questions. GEO (Generative Engine Optimization) is broader — optimizing for inclusion in any AI-generated output, including product recommendations, comparisons, lists, and summaries. AEO is a subset of GEO.

Do I still need traditional SEO?

Yes. AEO doesn't replace SEO — it complements it. Traditional Google search still drives the majority of organic traffic for most B2B and ecommerce businesses. AI Overviews appear on roughly 47% of searches, but they often pull from the top SEO results. Strong SEO foundations make AEO 5-10x more effective.

How do you actually track AI citations?

We run a defined prompt set (30-100 queries depending on package) across ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews on a weekly cadence. We log whether your brand is mentioned, where you appear in the response, what context, and which competitors are cited alongside or above you.

How long until I see results?

Faster than traditional SEO, slower than paid ads. Schema and structural fixes get reflected by AI engines within 2-4 weeks. Citation increases on existing pages: 4-8 weeks. New AEO content getting indexed and cited: 8-16 weeks. Compounding effects: 4-6 months.

What is the pricing for AEO services?

Three packages. Starter at $2,500/month for SMBs. Growth at $5,500/month for $5M-$25M brands. Enterprise from $12,500/month for $25M+ brands. Quarter-to-quarter contracts with no 12-month lock-ins. INR pricing available for India clients.

Will AI eventually replace traditional search?

For some use cases, yes. For others, no. Research-heavy queries increasingly happen in AI tools. Transactional queries still happen in Google. The right strategy is to optimize for both surfaces — your content engine produces material that ranks in SERPs AND gets cited by AI.

Influencer Marketing Guide 2026: Creators, ROI & What Works

Influencer marketing has matured past one-off sponsored posts. In 2026 the brands winning treat creators as a scalable performance channel — with whitelisting, briefs, and real ROI measurement. Here’s what works.

Micro beats macro (usually)

Micro-creators (10K–100K) deliver higher engagement and better cost-per-result than celebrities for most brands. Their audiences trust them and convert better.

Whitelisting and creative licensing

The biggest unlock: run paid ads through the creator’s handle (whitelisting) and repurpose their content as UGC ads. This scales winning creator content far beyond organic reach — see UGC ads.

Brief for outcomes, not scripts

Give creators the hooks, angles and must-hits — then let them make it native. Over-scripted content reads as an ad and underperforms.

Measure real ROI

Unique codes and links per creator
Whitelisted ad performance
Content usage rights for repurposing
Cost per acquisition, not reach

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Influencer & creator service →Free audit

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Tell us your website and what you're trying to fix. We'll recommend the right tool for Influencer marketing in 2026: what actually drives sales — and send a prioritized action list. No pitch, 48-hour turnaround.